The Lust Series - Shop Nordico, Spain
You may have noticed that Nordic or Scandinavian design just seems to be everywhere these days. The purist approach commonly associated with natural elements and pared down sophisticated design features, is something that is not only applied to shops, restaurants and hotels but homes too. Shop Nordico is an online store 100% dedicated to selling Nordic brands to those in Spain. Their business is targeted at both businesses and individual consumers.
What makes the brand unique is the fact that those that work for the business are from all different parts of the Nordic region, so are very much part of the experience. They gracefully share their culture along with the products. You only have to view their social media profiles to see a team member prepping for Midsummer's, on the shores of Copenhagen or with a brew by the coast in Hanko, Finland. Shop Nordico loves to share stories and sometimes give travelling tips, recipes of typical Nordic dishes or tricks about using a product in many ways. This isn't pure sales, this is connecting people with product, culture and lifestyle.
So how does this fit when it comes to Spain more specifically? A country previously associated with lots of warm hues and dark furniture and classical pieces, mostly speaking, when it comes to interior design. Although it is almost the contrast of what we associate with Nordic design, Spain like many other countries has evolved a great deal. Spaces are ore open than ever, function is interplayed with design and as customers are more exposed to resources and trends, this is also influencing style and approach. Meraki beauty goods, KreaFunk travel items and other special items can be found via their online store.
They always have 100% stock of the products they sell online which enables them to deliver in 1-3 working days all over Spain (except Canarian Islands, Ceuta and Melilla). The brand is pro Nordics but remains true to its Spanish homeland. Formentera, Menorca, Cadaques in the off season and small towns in the Basque countries and Galicia are just some of the special places close to the team.
Shop Nordico is working on improving the Nordic customer experience and have a few surprises coming up in the near future. They are also exploring some pop-up collaborations in order to meet their customers not only online but also offline. Sign up to their newsletter to stay in the loop.